Like any other purely visual medium,
it is hard to describe a hologram in words. And because holography
is more than just a picture, it is hard to show it on a postcard.
Holography is so much more than just
a 3-D image. It can display time, motion, fantastic colours;
it can be interactive and is capable of capturing the qualities
of light itself.
Unfortunately, the general public sometimes
does not share this view. When the first holograms appeared -
mainly just straightforward 3-D images of solid objects - they
satisfied our curiosity about this new visual phenomenon. But
the novelty soon wore off, especially when it became evident
that unrealistic expectations of holography - holographic TV
and so on - would not materialise.
I think that artists need to view holography
as one of a multitude of alternative media with which to express
ideas. Some of the most successful holographic works are those
which are used within installations for specific effects, rather
than being viewed like a typical hologram on a wall.
Working like this, holography can break
down some of the prejudices towards it, and be more easily accessible
to the fickle fine art world and the public in general.
Patrick Boyd spoke in Time
Versus Space: Holographic Kinetics